Project Profiles:
TSI Website
Position:
- Establish TSI's place in the marketplace. Make the site a source for industry information.
Audience:
- Primary: HR executives who need assistance filling high-level sales positions
- Secondary: Sales professionals with superior sales performance
Challenges:
- Communicating industry specific information in language and terms that appeals to both industry members and the public at large
Results:
- Creation of a dynamic presence for TSI
- Well organized, easy-to-find information that appeals to both audiences
- A site designed to serve as a source for industry news
Creative Minds - Complete Marketing Communications.
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